The mobile music player market is already very crowded, but it is about to get a new entrant: Disney Corporation.

Disney has set its sights on the music market, but for very young kids. This week the company announced plans to release a range of Disney-themed MP3 players aimed specifically at children as young as 6-years-old.

The MP3 players are called Mix Sticks, and they contain 128 MB of flash storage accessible though a USB connection to a PC. They will also sport a slot for SD/MMC cards up to a maximum size of 1 GB. Disney plans to release complementary music offerings called “Mix Clips,” which are basically Disney music albums sold on a memory card format. As well as playing through the Mix Sticks, these albums are compatible with a range of devices, including cellphones.

Available in the US to start with - priced at $49.99 (approximately £28) - the devices should be on Disney’s online store in mid-October, whether it is the Forever Princess or Sassy Pixie versions that take your fancy.